At Gemmell's Garden Centre we are committed to offering our customers a wide selection of products and providing professional, courteous service – making your garden shopping experience a happy one!
To help us know what you like about our store, and what we can improve on, we would appreciate your comments. Please fill out this survey and provide us with your thoughts.
You don’t have to answer all the questions in the survey; and if you prefer, you can simply provide a comment in the last section of the survey.
GENERAL
What age group are you in? Under 20 20 - 29 30 - 39 40 - 49 50 - 59 Over 60
How long have you shopped at Gemmell's? New Customer 1 - 5 years Over 5 years
Where did you originally hear of Gemmell’s? Driving by Advertising Family has always shopped there Friend or family member Other
How many times have you visited us this spring? 0 1 2 3+
What did you buy? (Check all that apply.) Annuals Perennials Hanging Baskets Soil, fertilizer, etc. Giftware Trees Shrubs Roses Fruit Trees Evergreens Other No purchase
Did you find what you were looking for? Yes No Comment
Approximately what percentage of your gardening supplies did you get from Gemmell’s this year? Less than 25% 25-50% 50-75% More than 75%
When shopping for garden supplies elsewhere, what attracts you to those stores? (Check all that apply.) Location Prices Service Variety Big box stores Other Comment
Over the course of the year, what do you generally buy at Gemmell’s? (Check all that apply.) Spring plants and supplies Summer plants and supplies Fall mums, etc. Winter/Christmas shopping
SURVEY On a scale of 1 (not at all satisfied) to 10 (very satisfied) rate your satisfaction level with your most recent visit(s) to Gemmell’s.
PRODUCTS AND STORE
Quality of products select 1 2 3 4 5 6 7 8 9 10 Annuals select 1 2 3 4 5 6 7 8 9 10 Perennials select 1 2 3 4 5 6 7 8 9 10 Hanging Baskets select 1 2 3 4 5 6 7 8 9 10 Trees select 1 2 3 4 5 6 7 8 9 10 Shrubs select 1 2 3 4 5 6 7 8 9 10 Roses select 1 2 3 4 5 6 7 8 9 10 Fruit Trees select 1 2 3 4 5 6 7 8 9 10 Evergreens select 1 2 3 4 5 6 7 8 9 10 Tropicals, etc. select 1 2 3 4 5 6 7 8 9 10 Decoration and giftware select 1 2 3 4 5 6 7 8 9 10 Supplies (soils, fertilizers, chemicals, tools)
Variety of products select 1 2 3 4 5 6 7 8 9 10 Annuals select 1 2 3 4 5 6 7 8 9 10 Perennials select 1 2 3 4 5 6 7 8 9 10 Hanging Baskets select 1 2 3 4 5 6 7 8 9 10 Trees select 1 2 3 4 5 6 7 8 9 10 Shrubs select 1 2 3 4 5 6 7 8 9 10 Roses select 1 2 3 4 5 6 7 8 9 10 Fruit Trees select 1 2 3 4 5 6 7 8 9 10 Evergreens select 1 2 3 4 5 6 7 8 9 10 Tropicals, etc. select 1 2 3 4 5 6 7 8 9 10 Decoration and giftware select 1 2 3 4 5 6 7 8 9 10 Supplies (soils, fertilizers, chemicals, tools)
Store layout and appearance select 1 2 3 4 5 6 7 8 9 10 Ability to find products select 1 2 3 4 5 6 7 8 9 10 Room to move through aisles select 1 2 3 4 5 6 7 8 9 10 Cleanliness select 1 2 3 4 5 6 7 8 9 10 Appearance of store from the road select 1 2 3 4 5 6 7 8 9 10 Parking
Service select 1 2 3 4 5 6 7 8 9 10 Staff professional, polite, helpful select 1 2 3 4 5 6 7 8 9 10 Staff knowledgeable select 1 2 3 4 5 6 7 8 9 10 Staff available to assist you? select 1 2 3 4 5 6 7 8 9 10 Speed at cash select 1 2 3 4 5 6 7 8 9 10 Carry-out service (if used) select 1 2 3 4 5 6 7 8 9 10 Hours select 1 2 3 4 5 6 7 8 9 10 Display of product prices select 1 2 3 4 5 6 7 8 9 10 Prices competitive; specials, value for money
FEATURES AND ADVERTISING
Which form of media would reach you best? EMC "This Week" Perth Weekender The Record News E-mail Newsletters Postcards Radio (which station?)
Workshops select yes no Have you attended? select yes no maybe Might you in the future?
Our "You Plant/We Plant" Potting Bench select yes no Did you see it? select yes no maybe Would you use it?
WEBSITE
How often do you use our website? Often Occasionally Rarely Never
Which features do you use? (Check all that apply.) Weekly features & promotions Gardening advice Store information
GENERAL COMMENTS / SUGGESTIONS
If you could change one thing at Gemmell’s Garden Centre, what would it be?
Do you have any suggestions for additional, or improved, products or services?